Custom Software Built Around Your Business
Built by People Who've Been Where You Are
We've started companies, scaled teams, and lived the problems you face. Now, we build software platforms that solve those challenges for you.
A Note From Our Founder
"Early in my career, I watched talented people build businesses, and still feel like everything was held together with duct tape and willpower. The tools they had weren't built for them, their data was everywhere, and the harder they worked, the more complex everything became.
After founding and scaling more than a dozen companies (and living through every version of that problem myself), I knew there had to be a better way. Not another off-the-shelf tool or dev shop that takes orders and disappears. Something built around how a business works, owned outright by the people who built it.
That's why we started Dataliction. Because the day you own your platform is one of the best days in your company's life, and every growth-stage business deserves to get there."
Travis Hall
CEO/Founder, Dataliction
Meet the Team
We've been in your seat, which is what makes us different from every other dev shop you'll talk to.
Travis Hall
CEO/Founder
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Over the past 20 years, I’ve helped build multiple $35M+ ARR SaaS companies, led two successful exits, raised over $180M in venture capital, and driven growth across start-ups and Fortune 500s alike. As a data-driven strategist and growth coach, I partner with founders and CEOs to launch high-impact growth initiatives, communicate vision with clarity, and scale with precision.
John Staub
Head of Operations
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As Head of Operations at Dataliction and host of The Dataliction Podcast, I bring deep experience in growth marketing, strategic operations, and business development to every engagement. I partner with founders and leadership teams to turn data into decisive action and build the systems that make sustainable growth possible.
Josh Cunningham
Business Intelligence Consultant
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Having worked with brands like Unilever, Gold's Gym, and Lids, I specialize in translating complex data into clear, compelling decisions that drive businesses forward. At Dataliction, I blend code, data visualization, and storytelling to create the analytics infrastructure that gives leadership teams the visibility they need to act with confidence.
Chris Rowland
Head of Growth
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A licensed attorney with a JD/MBA, I bring 10+ years of experience in M&A advisory and corporate consulting across Big Four, in-house, and legal environments. At Dataliction, I guide companies through AI adoption, process optimization, and the strategic decisions that create lasting competitive advantage.
Everly Coleman
Business Analysis Consultant
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A Government Innovation Fellow with the Harvard Kennedy School Government Performance Lab, I bring experience across healthcare systems, government, and enterprise analytics. At Dataliction, I specialize in Python, SQL, and Monte Carlo simulation, translating complex data into actionable insight for leaders who need to move with confidence.
Leslie Hall
Head of Finance
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With over a decade of experience spanning financial services and strategic operations, I bring a sharp, people-centered approach to every financial decision at Dataliction. I combine analytical rigor with a deep commitment to the mission, ensuring the business is built on a financial foundation as strong as the platforms we design for our clients.
Sarah Shinn
Executive Assistant
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Driven by a strong commitment to helping others succeed, I've supported C-suite leaders since 2021 across manufacturing, consulting, clinical, and nonprofit environments. At Dataliction, I keep the engine running behind the scenes so leadership can stay focused on what matters most.
Maggie Taylor
Marketing Consultant
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With over eight years of experience connecting strategy to execution, I help brands bring big ideas to life through campaigns, design, and data-driven marketing that performs. At Dataliction, I support everything from campaign planning to creative execution, building marketing that resonates with the right audience and drives results.
Our Mission & Vision
Our Mission
Dataliction exists to help businesses grow, build strong teams, and make data-driven decisions. We step in to support founders and leadership teams by setting the right baseline, building effective processes, and coaching teams to drive meaningful results.
What We Believe
We are a company grounded in Christ alone, seeking to walk in faith, hope, and love. Each day brings providential moments to serve others in truth and grace. By God’s strength, we choose courage, trusting in His sovereign hand and eternal promises.
Why Dataliction?
We help mid-market companies replace their patchwork of tools with a single custom platform they own outright.
We've Been Where You Are:
We've founded and scaled companies ourselves, so we understand your business before we ever start designing a solution.
Your Platform, Your Rules
Everything we design is built around how your business operates instead of from a template.
You Own It For Good
When we're done, the platform is yours. No subscriptions, dependencies, or strings attached.